Getting perplexed when it comes to choosing a career field is something every student confronts. This is one indispensable decision and you would want to make it exactly right. As a business student, you would have to choose from dozens of subjects you want to get specialization in.
Every subject has its own value in the business field. However, marketing is a subject considered by many with a question in mind, whether should you opt for this or not? Would this be the right decision in the long run? Would it make you successful in the future?
If you have already considered it, here is why you should choose marketing.
You get choice of combining courses:
Marketing degree doesn’t mean you have to only base on just one subject. You can do joint honors that let’s develop marketing expertise in relevant to other subjects. Let’s say you choose foreign languages as side subject. It would help you in foreign business. Or, this could be psychology. This subject can help you big time. It would help you judge consumer behaviors. Marketing is an open-ended degree and you can easily relate it to other subjects.
Group of internationally diverse students:
Business and administration are considered as a field that attracts most overseas students. Studying with the students belonging to diverse cultures can also be beneficial for your career. These friends of yours would help make international connections for international business. As a business student, the more connections you have, the more are opportunities for you in the future.
Diverse career choice:
Marketing field is manifold and you can play one of its roles of marketing specialist. You can either be the research side where you analyze the consumer behaviors and do database research. Or, you can choose to do the interactive tasks where you interact with customers by promoting and selling. This field would work for both; who love to be socially active, create business relationships and those who don’t like to be on the front. Interact with people or just handle the data; up to you!
Marketing allows you to work in various fields:
When talking about marketing, what comes up is always about dealing with this competitive world. You can play marketing roles in other fields as well where it is not just about competition. For instance, charities and nonprofit organizations. They also need to be marketed the same as any other business. But here, it is not a competition. You can work for them too.
You can always get an expert’s services:
Bunch of marketing experts is out there with the experience of multiple years. They aid businesses to make a better position in the market and generate sales. Many of them provide training services and some have their own blogs that can be really helpful to get insight into horizons of marketing. An example of it is ‘LinkedIn Training for Sales Professionals’. This is on Ronan Keane’s website who is a demand generation leader of its time. He has 16 years of experience in the field. LinkedIn is an online platform where professionals from all around the world land for the business purpose. Aforementioned write-up by Ronan contains tips that you can use to make the best use of LinkedIn for sales leads. People all around the world whether they are students, marketers, entrepreneur, sales representatives or consultant, they are using LinkedIn and getting benefits from it on the large scale. It can be advantageous for you if you know how to utilize it to your best. Thanks to Ronan who has written 7 tips on it.